The New York Times: Readerscope

The New York Times
Role: Art Direction, Illustration
Creative Direction: Erin Coughlin

I created a series of Illustrations for Readerscope—a tool developed by The New York Times to help direct marketers identify which topics are of most interest to target audiences. I drew three banners for the main search filters: Topic, Location and Audience Segment as well as created a home page background image that pertained to the theme of searching.

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